facebook lead generation campaign




Facebook lead generation campaign


Facebook has approximately 2.4 billion monthly active users as of the first quarter of 2020, and about 88 per cent of them are outside of the United States.

Facebook remains a top choice for most marketers because of its huge number of active daily users and relative ease of use.

Here are some ways you can leverage Facebook’s vast reach:

 Play nice.

Facebook is all about engagement, and they have rules. As a tech marketer, you are representing your company on a huge platform. So stay professional! 

 Set up pages. Build an audience. 

Join groups. Create an official Facebook page for your company to build an audience. Apart from publishing relevant content and engaging with your audience online, extend the conversation outside the official page by joining groups and bringing outsiders in.

 Use a simple, short vanity URL. 


When you first create an official Facebook page, you’ll notice that the URL is just a combination of characters. Choose a good vanity URL that you can share outside of Facebook—in print, TV and radio ads, and on other social media platforms. Keep it short and simple, so it’s catchy and easier to remember. 


 Go for paid ads. 

Investing in regular paid ads can help you reach a wider audience.  it’s an effective tool worth consideration in the future. see how to generate paid Campaign for lead generation


 Create an online brand ambassadors. 

Chances are, you’ll find very active users who visit your page. Empower these individuals by transforming them into online brand ambassadors. Bring in bloggers or even celebrities, as this is a good way to introduce your brand to new audiences.


 Engage. 

Now that you’ve set up your online stage, it’s time to engage. Answer queries in a timely fashion and responds to any comments that mention your brand. If users are mentioning positive things about your brand, thank them. If users are posting negative comments about your brand, ask them why and respond empathetically if they tell you their problem.